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Banking, Insurance and the Repeal of
the 1933 Glass-Steagall Act

A Concept Paper on How to Act Now
to Position Your Bank for the Future

Background

The Glass-Steagall Act was passed in 1933 by Congress in the belief that stock market speculation by banks led to their collapse during the Depression. The Act banned any connection between commercial banks and investment banking. Over the past decade, the Federal Reserve and other banking regulators have softened some of Glass-Steagall's separations of securities and banking functions by letting banks sell certain securities through affiliated companies. Commercial banks have made inroads into both investment banking and insurance during the last five years. Community bankers and insurance agents have opposed the repeal of Glass-Steagall. Many bankers worry that they will not be able to compete with financial services conglomerates and insurance agents fear extensive branch banking networks will erode their business.

Proposals to repeal Glass-Steagall's separation of commercial and investment banking functions and reshape U.S. banking laws are numerous. To date three versions of Glass-Steagall reform have been offered: one by Rep. Jim Leach (R. Iowa), chairman of the House Banking Committee, one by Sen. Alfonse D'Amato (R. New York), chairman of the Senate Banking committee and Rep. Richard Baker (R. Louisiana) and one by Treasury Secretary Robert Rubin. Each of the bills differ in the degree to which the walls that currently separate commercial banking, investment banking and insurance would be torn down.

Of the three Glass-Steagall reform proposals, Rep. Leach's legislation offers the most modest changes. The Leach bill would allow banks and securities firms to merge under umbrella holding companies. In addition the Leach bill would give the Federal Reserve primary responsibility for regulating the holding companies created by the merger of banks and securities firms. The Rubin proposal would allow banks, securities firms and insurance companies to combine. Rubin would also allow for regulation by function with the Fed and other banking regulators having oversight of bank holding companies with securities operations, but leaving oversight of securities firms that get into banking with the Securities and Exchange Commission.

The most sweeping of the three proposals is the D'Amato/Baker bill. Under this bill, separate versions of which are pending in both the Senate and the House, banks could join with securities firms and insurance companies but also with industrial companies not currently involved in financial services. The D'Amato/Baker bill envisions functional regulation like the Rubin proposal.

While most of the changes proposed will not occur over-night, repeal would eventually reshape the way banks, securities firms and insurance companies have operated for more than half a century. Although some form of Glass-Steagall reform seems likely to occur the final version will not emerge before the end of May, if then. What does seem certain is that the stage has now been set for some type of reform and it is only after Congress has heard from all of the interested parties and their respective lobbying groups that a clearer picture will emerge.

A New Paradigm

CAPTIVE.COM, LLC believes that the combination of the banking and insurance industries provides huge economies of scale especially since insurance has always had such an inefficient distribution system. The following section outlines an investment interested banks could make now to position themselves in the event of the reform or repeal of the Glass-Steagall Act. It is an alternative to fighting the changes that are sweeping the financial landscape by further enhancing your market niche.

Small and medium banks need to start thinking now about their opportunities as risk financing vehicles given the bills now pending before Congress that would reform or repeal the Glass-Steagall Act. This outline presents an insurance approach which may fit very well with the banking community. The approach is divided into five sections:

  1. Risk financing vehicle
  2. Retention and reinsurance
  3. Product line and marketing
  4. Accessibility and premium cost
  5. A New Banking/Insurance Product

Risk Financing Vehicle

Establishment of a vehicle to insure risk is primarily done in two ways. One method is to start a new insurance company with adequate capital to write business. As a new company it must become an authorized insurer which is a company licensed by the state insurance department to do business in a state. Many states also require that insurance forms, rules and rates be filed and approved prior to being used in the state that the company wishes to do business in. A second method is to purchase an authorized insurer with approved rate fillings and policy forms.

Capital and control are two major issues in the formation of a new corporation. One technique is to raise capital from a pool of banks who have an interest in this type of venture. The capital would be raised from the banks using two classes of shares. Each bank would buy set units of common stock for a predetermined value and set units of preferred stock in an amount equal to the number of mortgages originated and/or held by the bank in a given year. The common stock would control the company but have no beneficial interest in the earnings of the insurer, while earnings would be allocated to the preferred stock. An alternative would be to guarantee a minimum rate of return on all invested capital and provide a dividend based on profitability of insurance originated to each investor. There is currently a Connecticut law that provides tax credits to investors in new insurance companies formed in the State.

Retention and Reinsurance

The amount of loss retained by the insurance company and its reinsurance arrangement with reinsurers are very important issues to a new company which would have inadequate spread of risk in the early years of operation. A strong reinsurance treaty designed to insure against catastrophes with a reasonable loss retention would adequately protect the company. The amount of reinsurance and loss retention can also be used to leverage the assets of the company which would permit the company to write more business and achieve the needed spread of risk within a shorter period of time.

Product Line and Marketing

  1. Homeowners insurance would seem to be the product line of choice for banks to insure. The reason stems from the following:
  2. Homeowners insurance provides predictable risk when the insurance company has achieved adequate spread of risk. This line of insurance also does not have great uncertainty of future losses which are difficult to estimate.
  3. The service need of this product is not as demanding as other lines of insurance.
  4. The underwriting of this product is most effective when credit reports are used in the evaluation process. (See attached article)
  5. Appraisal value could be used to determine the replacement cost of the home without incurring additional cost if the applicant is applying for a mortgage.

Banks are in a unique position to promote this product line without the need of an insurance agent. This would reduce the cost of insurance to the customer and promote a direct relationship with the bank in servicing the insurance need of the client. For example branch offices could be used to promote the insurance product and procure the information needed to underwrite the risk. The insurer would have both an 800 number and an internet world wide web store front accessible to either the customer or bank employee for response to questions and additional information. Also when a potential buyer of a home is applying for a mortgage, the bank can provide a high degree of convenience by acting as a facilitator. This would include obtaining the underwriting information and merge the insurance need with the mortgage product.

Accessibility and Premium Cost

It is important to note that the insurance company would be a direct writer and would not be subject to paying commission to a sale force of agents. It may be required to pay the banks a service fee for promoting and obtaining the information from the client. Writing this line of business can be cost effective should the company have an efficient processing and delivery system. Claims and home inspection can be subcontracted to service providers.

Banks have a unique opportunity that the traditional insurance market does not have. Insurance companies servicing this line of business are not easily accessible to their customers. In most cases the insured's interaction with the company only happens when a premium bill is delivered to the residence of the insured. In the proposed relationship, the insured would interact with the bank for both banking and insurance services on a frequent basis.

A New Banking/Insurance Product

Competition is a word that the business world has come to understand better in the global economy. The challenge for those who manage an insurance company is to demonstrate the advantages of their insurance products and services to the customer. Should the banking industry be allowed to write insurance, the product must provide insurance and a financial advantage. In other words a product which would offers homeowners an investment opportunity and insurance would probably revolutionize the homeowners insurance market. First Partners has rights to such a copyrighted consumer-based insurance product. This product concept would enhance the relationship between the insurance provider and buyer. The end results would demonstrate to the insured the present and future value of staying with the bank.

CAPTIVE.COM, LLC is a limited liability partnership located in Southington, Connecticut that provides financial and risk management consulting services. If you are interested in discussing this concept paper or have general questions please contact us by calling (860) 276-9775 or writing us at 22 Summit Farms Road, Southington, CT.

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